For many, sunglasses are a non-negotiable accessory to their everyday lives. Not only do they provide much-needed protection, but they are also an easy way to infuse your personal style into your wardrobe.
But designer sunglasses don’t always equate to a high price point and you can often find a stylish pair of frames at a reasonable price. So we went shopping for some very stylish sunglasses under $50, from brands you know and love like Fossil, Armani, and Vogue.
Sunglasses styles have continued to change throughout the years. From oversized silhouettes on Jackie Kennedy to ultra-thin frames in the 90s, the trends evolve over time.
While sunglasses weren’t popularized until the 20th century, there are prototypes of sunglasses dating back to the Roman Empire when Nero would watch gladiator fights through glasses made of polished gems. However, it wasn’t until sunglasses were inexpensively produced in 1929 that people began to incorporate them into their everyday lives.
The trends of the time often took style cues from popular movies and the stars. From cult movie classes to feminist icons, there are often clear moments in pop culture that helped cement a trend of the decade.
Because fashion works in a cyclical motion, we often find trends having resurgences from decades ago, suddenly sprouting a new relevance. As you read about the trends over the years, you’ll recognize many of these from their third or even fourth time around the trend cycle.
Let’s take a stroll down memory lane to look at sunglasses trends through the decades.
Every December Pantone announces a color for the upcoming year. Not only is the color meant to be a prediction for trending palettes, but the hue also reflects what is happening in the world around us.
After a year of chaos and upheaval in 2020, they started the next year by announcing Ultimate Gray and Illuminating, a marriage of gray and sunshine yellow to convey the message of strength and hopefulness that feels enduring and uplifting.
Jump to 2023, and we get what Pantone called “An unconventional shade for an unconventional time.”
Pantone’s Color of The Year, Viva Magenta, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative. (Source)
In a year where conversations around artificial intelligence are omnipresent, it’s no surprise that this is also 2023’s Pantone Color of the Year. The shade itself was selected by human trend prognosticators who survey fashion, then interpreted by the A.I. tool to create a new ecosystem to be explored, aptly named “the Magentaverse.” Pantone also released various images of this make-believe world, of course dripping in the vivid magenta hue.
In 1983, a group of hardcore fishermen realized the sunglasses they were wearing were not protecting their eyes and meeting the needs of their adventures. After a fruitless search for sunglasses that would meet their standards, they decided to create their own. Costa del Mar was born.
Ever since, Costa Del Mar (or simply, Costa) has been the go-to brand of sunglasses for boaters and fishermen. The quality sunglasses were backed with the promise of durability and great customer service, an ethos of the brand looking to provide sunglasses for those who live to be on the water.
The mission of the brand has always been quite simple: create sunglasses for life’s great adventures. Through patented technology found exclusively in Costa del Mar lenses and frames, it’s safe to say they are succeeding.
Scrolling through social media, it seems like a new ‘90s trend is reappearing every other day. In fact, some of the resurgences of the ‘90s in the fashion world are so widespread that those that weren’t there the first time around don’t even recognize the not-so-particularly new throwbacks of that generation.
You don’t have to be versed in the latest trends to realize this shift, seeing that 1990s style is influencing our fashion in every aspect—slouchy denim, strapless tops, low-rise jeans, and minimalist sunglasses are all things well-loved by the ‘90s aesthetic that are back and stronger than ever.
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